Implementing Change initiative

I’m studying for my Management class and don’t understand how to answer this. Can you help me study?

Chapter 6 Communicating the Change Vision – Remember that there is no one perfect way to communicate change. Change is uncomfortable and adapting to change is chaotic. The perfect chart does not a painless change experience make. Why? Because tasks are easy to list, but behavior and long-held habits are not easy to change. Gather outside information, solicit perspectives, and adapt the approaches for your organization and group.

Media Rich Files- Video “John Kotter – Communicating a Vision for Change.

Here is the link:

https://www.youtube.com/watch?v=bGVe3wRKmH0

Chapter 6 “Communicating the Change Vision”.

#1 What kind of issues causes problems in the first three phases of a transformation effort?

#2 Failures to communicate vision are often attributed to either limited intellectual capabilities among other lower-level employees or a general human resistance to change, and hence to acceptance of information about change. What are the most basic problems of this failure?

#3 How can an organization use “behavior” to communicate a new direction?

#4 What occurs when people do not accept a vision?