Case Study Analysis & Solution?GoPro: The Disruptive Innovator Faces Challenges

Author: Client Uploads

April 11th, 2023

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Do not use external research, only the case content can be cited

1st: Summary the case (one short paragraph)

2nd: Analysis the case and answer the following questions:

How was GoPro different from other players in the industry?

Discuss Nicholas Woodmans role in making GoPro a market leader.

What type of innovation was the GoPro action camera? What made this camera successful when video cameras (camcorders) and smartphones already existed?

How did GoPro market itself? Can part of GoPros success be attributed to its marketing strategy? How did GoPro benefit from its marketing?

What lead to GoPros eventual decline? Can GoPro make a comeback? Suggest ways the company can strike back at the market.

3rd: Recommendation (must have them)

4^th: Exhibits

5th: References

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