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I’m studying for my Management class and need an explanation.

Assignment 1: Company Description and SWOT Analysis

Worth 100 points

In this assignment, you will create a revised company description and mission statement based on the feedback you received in the Week 1 discussion. Then, you will conduct a SWOT (strength, weakness, opportunity, and threat) analysis for the type of beverage you have selected and for your company. As you work on the assignment, consider why you have chosen one type of non-alcoholic beverage over another and the reasons for that choice. As you complete your SWOT analysis, be sure to include external factors such as industry/market trends and competition, and internal factors such as your capabilities or abilities to reach certain market segments.

Write a 3–5-page paper in which you do the following:

1. Create your revised Non-Alcoholic beverage (NAB) company name and explain the name’s significance to you. Describe a NAB that you would produce and sell.
2. Develop your revised company’s mission statement and provide a rationale for its components.

• Hints: Use the Statement of Mission template on pages 72–73 of the course textbook, Successful Business Plan, to aid your development.
• Extract appropriate information from the NAB Company Portfolio, where applicable. You should fill in other required items in the template using your personal preferences.

1. Describe the trends in the non-alcoholic beverage industry, especially the specific type of beverage category you have chosen.
   • Hints: Research and outline beverage industry trends. Consider the size and growth rate of the industry overall and the specific beverage type you have chosen. Use the worksheet in the course text (p. 88 | Past and Future Growth of Your Industry) to help you project the future growth rate. Consider the use of industry associations and search engines to find reliable and recent data.
2. Choose one strategic position from the course text (pp. 142–143) that you believe is the best strategic position for your company. Explain the approach you will use to implement this strategic position in order to distinguish your beverage from other non-alcoholic beverages.
3. Provide an overview of your company’s distribution channels. Explain the manner in which your product will reach end users. Provide a rationale for your chosen method.
   • Hints: For example, will you sell your beverage in grocery stores, restaurants, or sports venues? If so, describe the types of resellers and distributors who will sell to resellers and fulfill their orders. If you are attempting to sell directly to consumers, for example, online via a monthly subscription, how will you manage warehousing/fulfillment/shipping?
4. Outline at least three types of risks (including any regulatory risks) that your business faces. Describe your company’s plan to mitigate such risk.
   • Hints: You may refer to the types of risk listed in the course text (pp. 148–149) as well as any risks not listed in the text. Regulation weighs more heavily on beverage and food businesses than many other types of companies, so be certain to consider any regulatory risks your type of beverage faces. For example, what kind of regulation and/or risks are you likely to face if you make health claims about your beverage?
5. Develop a SWOT analysis for your NAB company using the SWOT matrix worksheet in the course text (p. 153 | SWOT: Strengths/Weaknesses/Opportunities/Threats).
   • Hints: What are your company’s likely strengths? Have you chosen a beverage segment that is growing and lacks an entrenched competitor? Are you in a niche market that has great potential? What are the strengths that you and other team members bring to your company? Do you or other team members have previous experience in the food and beverage industry?
   • Hints: What are your company’s likely weaknesses? Is the competition in your industry segment entrenched? Is your own management team inexperienced? Will it be challenging to actually produce your product and maintain quality?
   • Hints: What are your company’s opportunities? Does your segment have more demand than supply? Have larger corporations stopped serving smaller or niche markets that you could enter? Is a new market emerging because of demographics, immigration, and changing tastes?
   • Hints: What are your company’s threats? Is there a clear market leader that will be hard and expensive to displace? Are downward-pricing pressures in the segment making profit margins slim? Are there little or no barriers to entry for new competitors? if you have a novel idea that succeeds, can the competition easily enter your market? If you have a global aspect to your company, do factors such as currency fluctuations, political instability, offshoring, or outsourcing pose threats?
6. Format your assignment according to these formatting requirements:

1. 1. Cite the resources you have used to complete the exercise. Note: There is no minimum requirement for the number of resources used in the exercise.
   2. The paper must be typed, double-spaced, using Times New Roman font (size 12), with 1-inch margins on all sides; references must follow APA or school-specific format. Check with your professor for any additional instructions.
   3. Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required page length.

The specific course learning outcome associated with this assignment is:

• Develop a company overview and SWOT analysis that include trends, strategic positioning, distribution channels, and risks.

Rubric Detail

Name: BUS599 Week 3 Assignment 1: Company Description and SWOT Analysis

Description: BUS599 Week 3 Assignment 1: Company Description and SWOT Analysis

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Can you help me understand this Business question?

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The overview attached is a quick draft so please correct and update accordingly to meet guidelines. This should include a complete description including how you plan to finance and monetize this business.

***If the first few pages are great and tutor demonstrate competence, I will retain for the remainder of the project.

Part 2

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Article:

https://www.artistsnetwork.com/drawing-basics-learn-to-draw/

1- Please post your responses (20 sentences or more with websites and/or visual examples) to the article link above Please share what you learned, did not know, how the topic/learning changed your view toward the topic now, and more with classmates.

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a- I knew that drawing as accurately as possible required drawing it exactly as you see it. However, I didn’t know that there was a certain way to look at it. It makes sense that in order to draw complicated you have to start simple. Starting with seeing the different geometrical shapes in the object gives you a good base to start with. From there, you can build on the drawing and make it more complicated. I never thought about the human body being comprised of cylinders, cubes, and spheres but once you see it that way it’s much easier to draw. Perspective is very important to have, especially at the beginning. If you don’t have the right perspective, you won’t get very far. Having the sight to see the geometric shapes is essential in order to begin. A drawing is much more than lines. It requires three-dimensional shapes like the cylinders, cubes, and spheres in the article to give it volume and have a position in space. Dimension is what makes an object life-like and stand out from the paper. If it’s not made up of these shapes, then it will be two-dimensional like squares and circles and be flat. Once you have the perspective and ability to see and draw the cylinders, cubes, and spheres, you’ll be able to draw practically anything. I’m looking forward to gaining that perspective this semester. I think that will be the most difficult part to grasp. However, once that’s mastered, the drawings will flow and come easier. I’m excited to work on my drawing skills as well as perspective. I can’t wait to see what drawings come out of this semester. Hopefully at the end of it, we’ll all be practically professionals! The drawing below is an example of seeing shapes in an ordinary object.

b- This article was very interesting to me. I did not realize that almost everything that we draw is derived from a cube or a cylinder. Once you master how to properly draw a cube you can draw a sphere from it. You can go from that to a rectangle to a cylinder. All these shaped make up everything we draw. The human body can be made up of all cylindrical shapes, cubes, or even a combination of these. a majority of things are not made up by just spheres due to the fact that not everything is perfectly round. To challenge your drawing skills you can also make an ovoid shape from these. An ovoid shape is a bit harder to make due to the face that it is egg shaped and not perfectly round. It is as important as all the other shapes because it makes up a good majority of things we draw as well. In the end, mastering what we consider basic shapes is extremely important in drawing more complex pictures.

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Note: The time period you select in this discussion will be used in Final Project I.

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To complete this assignment, review the Discussion Rubric document.

Can you help me understand this Business question?

Financial Statement Review

Be sure to review the instructor mentorship video for this assignment in the gradebook and note the specific feedback provided by your instructor/mentor prior to beginning your revisions for this assignment. Review the elements from the textbook. You may also revisit the required the Adaptive Coach materials as necessary. The full set of requirements for the final project are available so you can see how this fits into the finished report.

In this portion of your report you will research the annual report of your chosen company and begin to formulate an opinion of the current overall financial health of the company and its health in the recent past. You will use the skills and content you mastered in your Adaptive Coach this week, as well as the information from your company’s annual reports to analyze the company’s current and recent financial condition and complete the content within this section.

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Download the Week 2 Guidance for additional help.

Include the following content in this section.

• Using the financial reports of your chosen company, evaluate the financial performance of your company by creating a complete financial statement review.
  • Review all three accounting statements and compare each of these statements to statements for the previous three years.
  • Describe any positive or negative trends that emerge from the accounting statement data and comparisons, providing a detailed explanation of the factors that lead to these trends.
  • Assess potential weaknesses in the financial statements for your company.

The Financial Statement Review

• Must be two to three double-spaced pages in length (not including title and references pages) and formatted according to APA style as outlined in the Ashford Writing Center (Links to an external site.).
• Must include a separate title page with the following:
  • Title
  • Student’s name
  • Course name and number
  • Instructor’s name
  • Date submitted
• Must use at least two industry or scholarly sources in addition to the course text.
  • The Scholarly, Peer Reviewed, and Other Credible Sources (Links to an external site.) table offers additional guidance on appropriate source types. If you have questions about whether a specific source is appropriate for this assignment, please contact your instructor. Your instructor has the final say about the appropriateness of a specific source for a particular assignment.
• Must document all sources in APA style as outlined in the Ashford Writing Center.
• Must include a separate references page that is formatted according to APA style as outlined in the Ashford Writing Center.

Carefully review the Grading Rubric (Links to an external site.) for the criteria that will be used to evaluate your assignment.

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2:

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The purpose of this assignment is to synthesize and apply the knowledge you gained in class into a well-written research paper. For this assignment, you will conduct research and write a paper containing three parts:

1. Part I: Analyze diet
2. Part II: Evaluate how the patient’s diet affects:
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“Leonardo was motivated by strong curiosity and belief in the human ability to understand the fascinating phenomena of the physical world. He believed that art and science are two means to the same end: knowledge.

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He wrote everything in his notebooks in mirror writing, starting on the right side and moving to the left. He wrote in the conventional direction when writing for other people. It has long puzzled people why he did this. Some ideas are:

• He was trying to make it harder for people to read his notes and steal his ideas.
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