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Data Analysis

Author: Client Uploads
December 22nd, 2020

https://www.dropbox.com/sh/u6gzu22lhgb237k/AACLWYN6kKj7Dq1OY_dSIbX0a?dl=0 The above link contains some e-commerce transaction data including click rates, delivery, inventory, order, sku and user information.Use the data to do some exploratory analysis and answer the following two questions in a report. See what you can find.Which product attributes and/or features have predictive power about customer’s product choice? Does customer’s product choice differ by channel (e.g., purchasing via mobile phones versus personal computers), by region, and by brand loyalty? Would more products with similar attributes and features improve or hinder sales revenues for JD.com?

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