[SOLUTION] Marketing Plan Components

III. Current Marketing Situationa. Market Needs – Why does the market need you? What is lacking?b. The Marketi. Market Demographics – Describe your target market to the most detailed characteristic. If you could design the perfect customer for your business, what characteristics would that customer have.ii. Market Growth Trends – What is happening? Why? Is the market increasing or decreasing? Why or why not? How the market is changing? Why? What are the consumer habits and behaviors as it relates to your businesses industry? Why is this important?c. The Companyi. Missionii. Product Offeringiii. Positionind. Competitioni. Direct Competition – Name them. What do they offer? Why do customers buy from them? What do they do better than you? What do you add to the market they do not offer? What differentiates you from your direct competition?ii. Indirect Competition – Name them. What males them a competitor? What kind of alternative are they offering customers as opposed to what you and your direct competitors offer?IV. Threats and Opportunities Analysis – There is no way to do this without conducting a complete SWOT (Strengths, Weaknesses, Opportunities, and Threats) Analysis. The strengths and weaknesses are things in the company’s microenvironment. These are things the business can control. These can be simple bullet points. The opportunities and threats are things in the companies macroenvironment. These are things that are totally out of the business’s control. These include things like politics, the weather, interest rates, etc.a. Strengths – At least two (Can be simple bullet points)b. Weaknesses – At least two (Can be simple bullet pointsc. Opportunities – You need at least two. You must describe these opportunities in at least three sentences. MAKE IT MAKE SENSE!d. Threats – You need at least two. You must describe these threats in at least three sentences. MAKE IT MAKE SENSE!V. Objectives and Issues – Choose at least two of these (or two of your own) and expound upon them. EVERY ISSUE HAS AN OBJECTIVE. There will be an example of what I am looking for given out in the announcements as time draws near for this section to be completed.a. Increase Salesb. Build Brand Awarenessc. Grow Market Shared. Launch New Products or Servicese. Target New Customersf. Enter New Markets Internationally or Locallyg. Improve Stakeholder Relationsh. Enhance Customer RelationshipVI. Marketing Strategy – a-f are optional. The Marketing Mix is MANDATORY!a. Value Propositionb. Critical Issuesc. Financial Objectivese. Target Market Strategyf. Brandingg. Marketing Mixi. Product Strategyii. Pricing Strategyiii. Place/Distribution Strategyiv. Promotion Strategy1. Advertising2. Public Relations3. Direct Marketingv. Web Plan1. Website/Internet Sales Goals2. Website/Internet Marketing Strategyvi. Servicevii. Sales Plan1. Sales Strategy2. Sales ProcessVII. Action Programs (How you will accomplish the details of your Marketing Strategy.)VIII. Budgets – What are your fixed and variable costs?IX. Controls (How you will measure results of your promotions strategy.)X. References – This goes on a separate page on its own with no other information except references.

Struggling to find relevant content or pressed for time? – Don’t worry, we have a team of professionals to help you on
[SOLUTION] Marketing Plan Components
Get a 15% Discount on this Paper
Order Now
Calculate the price
Make an order in advance and get the best price
Pages (550 words)
$0.00
*Price with a welcome 15% discount applied.
Pro tip: If you want to save more money and pay the lowest price, you need to set a more extended deadline.
We know how difficult it is to be a student these days. That's why our prices are one of the most affordable on the market, and there are no hidden fees.

Instead, we offer bonuses, discounts, and free services to make your experience outstanding.
Sign up, place your order, and leave the rest to our professional paper writers in less than 2 minutes.
step 1
Upload assignment instructions
Fill out the order form and provide paper details. You can even attach screenshots or add additional instructions later. If something is not clear or missing, the writer will contact you for clarification.
s
Get personalized services with MyCoursebay
One writer for all your papers
You can select one writer for all your papers. This option enhances the consistency in the quality of your assignments. Select your preferred writer from the list of writers who have handledf your previous assignments
Same paper from different writers
Are you ordering the same assignment for a friend? You can get the same paper from different writers. The goal is to produce 100% unique and original papers
Copy of sources used
Our homework writers will provide you with copies of sources used on your request. Just add the option when plaing your order
What our partners say about us
We appreciate every review and are always looking for ways to grow. See what other students think about our do my paper service.
Other
Excellent
Customer 452813, December 12th, 2024
IT, Web
Excellent job on the paper.
Customer 452885, January 25th, 2023
Human Resources Management (HRM)
Thanks for your support.
Customer 452701, April 24th, 2023
Criminal Justice
Excellent Work!!!
Customer 452587, March 10th, 2022
Other
Great
Customer 452813, January 21st, 2024
Literature
Great
Customer 452813, July 10th, 2023
Criminal Justice
Thank you for the great paper. I like how the writer structured it.
Customer 452627, October 2nd, 2021
Social Work and Human Services
Excellent Work!
Customer 452587, November 30th, 2021
Nursing
Thank you for the great job and timely delivery.
Customer 452457, December 18th, 2020
Social Work and Human Services
Thank You!
Customer 452587, November 17th, 2021
Professions and Applied Sciences
Thank you!
Customer 452707, March 4th, 2022
Other
GOOD
Customer 452813, July 5th, 2022
OUR GIFT TO YOU
15% OFF your first order
Use a coupon FIRST15 and enjoy expert help with any task at the most affordable price.
Claim my 15% OFF Order in Chat

Good News ! We now help with PROCTORED EXAM. Chat with a support agent for more information