Marketing Plan for Cliffset

Marketing Plan for the following product, Cliffset. Include the following elements in the marketing plan paper.https://www.kickstarter.com/projects/cliffset/introducing-cliffset?ref=section-design-tech-view-more-discovery-p1-Executive Summary-Demand: Is there a desire for your product or service?-What is the Value proposition?-Market size: How many people would be interested in your offering? Segmentation by demographics-Economic indicators: What is the income range and employment rate? What might be transpiring in the economy that would affect your product?-Location: Where do your customers live and where can your business reach? Will this be digital sales or retail, or combination?-Market saturation: How many similar options are already available to consumers? Competitive analysis-Team Who will be the team members by position and name: Your competitive analysis should identify your competition by product line or service and market segment. Assess the following characteristics of the competitive landscape: Market share, Strengths and weaknesses, Your window of opportunity to enter the market, The importance of your target market to your competitors, Any barriers that may hinder you as you enter the market, Indirect or secondary competitors who may impact your success-Pricing: What do potential customers pay for these alternatives? Identify break even points.