Service Quality in E-Commerce Exploratory
For this assignment, you are to write an article review of the following scholarly article concerning logistics service quality and customer satisfaction: Lin, Y. and Luo, J. (2015). Exploring the service quality in an e-commerce context: a triadic view. Industrial Management and Data Systems, 116(3), 388 – 415. Follow the Article Review Writing Format requirements as presented within the Writing Resources navigation button in this Blackboard course (Article Review Assignment Resources folder). It is recommended that you watch the Article Review Instructional Video and read through the associated PowerPoint slides before beginning your review. Specifically, your review should contain the following: An introductory paragraph, where you introduce the article title, author, and main thesis/purpose of the publication. Body paragraphs, which succinctly summarize the main points made in the article. For this assignment, identify and succinctly summarize the primary research questions (and their answers) addressed in this paper and other details about logistics service quality that you learned from reading this publication. A conclusion paragraph, which gives your critique of the quality of the article itself and suggestions that you may have for improvement or further research