[SOLVED] Business Module

I’m trying to study for my Business course and I need some help to understand this question.

Struggling to find relevant content or pressed for time? – Don’t worry, we have a team of professionals to help you on
[SOLVED] Business Module
Get a 15% Discount on this Paper
Order Now

alert.gifWhen responding to the questions below, be specific and support your responses with specific information from the textbook, article and video lecture material, SCC Library database and internet research.

Case Study: Let’s Talk About Marketing!!!

I.Heart_.Marketing.jpg

Review the discussion requirements and rubric carefully. Watch any supplemental videos and research the issue in your textbook and in external sources, then submit your responses to the questions. Responses should contain substantial content and incorporate concepts and terms from the learning material and through research. Use external sources and real-world examples to support your opinions.

Use the business writing format for this class for all assignments – lead sentence, no forbidden words,etc. Assignments are NOT to be written conversational style or essay style. The strength of your business writing skills will be included when grading the assignment. In other words, even if a question asks your opinion, respond using business professional tone.

alert.gifWhen responding to the questions below, be specific and support your responses with specific information from the textbook, article and video lecture material, SCC Library database and internet research.

Here is a graphic to help you better understand Target Market.

4ps_marketing_mix_l-1.jpg

The following elaborates on what should be included when defining a target market:

Target Market Elaboration:

Assignment: You will use the 4 P’s of Marketing for the a product given to you by your instructor.

Products assigned according to LAST NAME INITIAL:

For students whose LAST NAME starts with ‘A thru F’ :You will discuss Willy Wonka Nerds Candy

For students whose LAST NAME starts with ‘G thru R’ :You will discuss Godiva Chocolatier 72% Cacao Bar Dark Chocolate Candy Bar (make sure you take into account this cacao % and its relevance it’s crucial to who the target is and hint: it’s not chocolate lovers)

For students who LAST NAME starts with ‘S thru Z :You will discuss Russell Stover Sugar Free Chocolate Candy (they sell a few kinds so you can pick one type ie. pecan clusters)

Use the following to assist you in what to include for each topic:

4 ps definition sheet for class.docx

4ps_marketing_mix_l.jpg

Video on Target Market (Really pay attention to the last minute or so- it sums up why to target market perfectly)

Episode 101: How to Use Market Segmentation: Developing a Target Market (Links to an external site.)Episode 101: How to Use Market Segmentation: Developing a Target Market

Write a minimum of one paragraph on each, following this outline below.

1. Product Name_________________________________________

2. Target Market: Be specific! Don’t just say kids or adults. Include Demographics, Geographics, Psychographic etc. (college educated men between the age of 21-30 with median income of 50K) hint: use attachment below and really think who uses the product and their characteristics.

3. Product: Describe the product in detail. Is it a ‘convenience’ product?

4. Price: What is the price? High end or discount?

5. Place: Where can you buy the product ie. convenience stores, mass retailers, online..be specific with details and list all distribution channels. Also discuss what type of distribution strategy – intensive, selective, and exclusive.

6. Promotion: How is this product promoted. Be specific! Don’t just say commercials–when are they aired (seasonally, day or night) what channels?), social media advertising, radio, bill boards,etc.hint: use attachment below

alert.gifWhen responding to the questions above, be specific and support your responses with specific information from the Chapters in the textbook, article and video lecture material, SCC Library database and internet research.

Writing Requirements

  • Research-based assignment. Cite sources both intext and in a reference section. See example of how to write a research-based assignment in Module 1.

Rubric

Marketing Discussion Rubric

Marketing Discussion Rubric

Criteria Ratings Pts

This criterion is linked to a Learning OutcomeProvided detailed and researched responses to the discussion question or case study questions assigned by the instructor. Target Market: Be specific! Don’t just say kids or adults. Include Demographics, etc. (college educated men between the age of 21-30 with median income of 50K) hint: use attachment below

10.0 pts

Full Marks

0.0 pts

No Marks

10.0 pts

This criterion is linked to a Learning OutcomeProvided detailed and researched responses to the discussion question or case study questions assigned by the instructor. Product: Describe the product in detail.

8.0 pts

Full Marks

0.0 pts

No Marks

8.0 pts

This criterion is linked to a Learning OutcomeProvided detailed and researched responses to the discussion question or case study questions assigned by the instructor. Price: What is the price? High end or discount?

8.0 pts

Full Marks

0.0 pts

No Marks

8.0 pts

This criterion is linked to a Learning OutcomeProvided detailed and researched responses to the discussion question or case study questions assigned by the instructor. Place: Where can you buy the product ie. convenience stores, mass retailers, online..be specific with details and list all distribution channels. hint: use attachment below

7.0 pts

Full Marks

0.0 pts

No Marks

7.0 pts

This criterion is linked to a Learning OutcomeDemonstrates basic understanding of APA style. Cited sources providing both an intext Student provided sources from class textbook, lecture material and at least one additional outside resource citation and a reference section. Used standard rules of English grammar, mechanics, syntax, and sentence construction. Followed class formatting requirements by writing each question or question segment, then answer.

5.0 pts

Full Marks

0.0 pts

No Marks

5.0 pts

This criterion is linked to a Learning OutcomePromotion: How is this product promoted. Be specific! Don’t just say commercials–when are they aired (seasonally, day or night) what channels?), social media advertising, radio, bill boards,etc.

7.0 pts

Full Marks

0.0 pts

No Marks

7.0 pts

Total Points: 45.0

<a href="https://learn.maricopa.edu/courses/1099438/modules/items/15336552" role="button" class="Button module-sequence-footer-button–previous" data-tooltip="right" data-html-tooltip-title=" Module 5/ Week 5″ aria-describedby=”msf1-previous-desc”>PreviousNext

Calculate the price
Make an order in advance and get the best price
Pages (550 words)
$0.00
*Price with a welcome 15% discount applied.
Pro tip: If you want to save more money and pay the lowest price, you need to set a more extended deadline.
We know how difficult it is to be a student these days. That's why our prices are one of the most affordable on the market, and there are no hidden fees.

Instead, we offer bonuses, discounts, and free services to make your experience outstanding.
How it works
Receive a 100% original paper that will pass Turnitin from a top essay writing service
step 1
Upload your instructions
Fill out the order form and provide paper details. You can even attach screenshots or add additional instructions later. If something is not clear or missing, the writer will contact you for clarification.
Pro service tips
How to get the most out of your experience with MyCoursebay
One writer throughout the entire course
If you like the writer, you can hire them again. Just copy & paste their ID on the order form ("Preferred Writer's ID" field). This way, your vocabulary will be uniform, and the writer will be aware of your needs.
The same paper from different writers
You can order essay or any other work from two different writers to choose the best one or give another version to a friend. This can be done through the add-on "Same paper from another writer."
Copy of sources used by the writer
Our college essay writers work with ScienceDirect and other databases. They can send you articles or materials used in PDF or through screenshots. Just tick the "Copy of sources" field on the order form.
Testimonials
See why 20k+ students have chosen us as their sole writing assistance provider
Check out the latest reviews and opinions submitted by real customers worldwide and make an informed decision.
Nursing
Perfectly done! Thanks again.
Customer 452707, July 18th, 2022
Application Letters
Well written essay, will definitely use this service in the future.
Customer 452773, April 14th, 2022
Nursing
Perfectly done!
Customer 452707, July 18th, 2022
Web programming
outstanding!
Customer 452715, September 16th, 2022
Nursing
Great! Thanks again!
Customer 452707, July 4th, 2022
Nursing
Looks good. Thank you!!
Customer 452525, April 27th, 2022
Nursing
Awesome work!!!!!!
Customer 452453, March 24th, 2021
Nursing
Writer did an excellent job! Thank you.
Customer 452693, January 14th, 2022
Nursing
Paid for the paper to be completed 5 days prior than the day I received the paper.
Customer 452693, July 13th, 2022
Nursing
Excellent PowerPoint! Thank you!
Customer 452707, June 29th, 2022
Social Work and Human Services
The paper is impressive. Very professional and per the instructions
Customer 452533, May 24th, 2021
Other
GREAT
Customer 452813, June 20th, 2022
11,595
Customer reviews in total
96%
Current satisfaction rate
3 pages
Average paper length
37%
Customers referred by a friend
OUR GIFT TO YOU
15% OFF your first order
Use a coupon FIRST15 and enjoy expert help with any task at the most affordable price.
Claim my 15% OFF Order in Chat

Order your essay today and save 15% with the discount code DC15

NEW

Thank you for choosing MyCoursebay. Your presence is a motivation to us. All papers are written from scratch. Plagiarism is not tolerated. Order now for a 15% discount

Order Now