Prepare a 10- to 12-slide Microsoft® PowerPoint

I don’t know how to handle this Marketing question and need guidance.

Review the checklist of 48 items in Appendix D “Guidelines for Evaluating a New Products Program” of New Products Management.

Select 3 to 5 items from the list.

Prepare a 10- to 12-slide Microsoft® PowerPoint® presentation with speaker notes or audio.

Include the following in the presentation:

  • An introduction slide
  • Justification for the importance of your selected 3 to 5 items
  • Explanation of why you think these items may or may not be followed
  • Examples from your class discussions and previous assignments, your personal experience, research, and the textbook
  • A conclusion slide
  • A references/citations slide

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