World Ad Cafe
January 14th, 2021
Personal media is not directly discussed in your text, but taking advantage of user-produced content is a priority for advertisers, considering how much time netizens spend with content such as YouTube. Based on what you know about culture and traditional media, consider and answer this question.What cultural variables do you think might be related to the use of personal media?Please feel free to share any examples of marketers personal media use that you think are either very good or very bad.
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